Media Management

Media relations is a vital part of public relations. Many organizations misinterpret the differences between marketing, direct advertising and media relations. The ultimate aim is to get free media coverage without spending money directly through advertising. We work with our clients to develop their relationships with media. We continually invest in developing our contacts, understanding particular media outlets and individual journalists. We know what they want, how they want it and when they want it, whether this is a simple media release, an embedded video to support a story, or expert comment or analysis on a particular subject. The digital team at Pratyay PR knows what can work best for you. Our team is furnished with digital strategists, account managers, creative copywriters and graphic designer to help you establish your brand on social.